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Money can't buy happiness, but it can buy bacon
and it's pushing the price tag up over $200 million...
The NHL is poised to sign its biggest media rights deal within the next two months, as the presence of three bidders is pushing the annual rights fee above $200 million, sources familiar with the discussions said.
The NHL is expecting to entertain offers from ESPN, NBC/Versus and a surprisingly strong push from Turner. Fox, which had early talks with the NHL, is not believed to be in the running to pick up the rights.
The presence of three bidders will help to push the league’s rights fee well beyond the $77.5 million per year that Versus now pays. The fee also is expected to exceed – by far – the $120 million per year average that ESPN paid from 1999 to 2004, which is the NHL’s largest contract to date. The league’s current deal with NBC is a revenue-sharing deal that does not involve a rights fee.
It’s difficult to declare a front-runner, sources said. But NBC and Versus hold a significant advantage over the other bidders. Their current contracts give them the right to match other offers the NHL gets, from either ESPN or Turner.
NHL annual rights fee to top $200 million - SportsBusiness Daily | SportsBusiness Journal
The NHL is poised to sign its biggest media rights deal within the next two months, as the presence of three bidders is pushing the annual rights fee above $200 million, sources familiar with the discussions said.
The NHL is expecting to entertain offers from ESPN, NBC/Versus and a surprisingly strong push from Turner. Fox, which had early talks with the NHL, is not believed to be in the running to pick up the rights.
The presence of three bidders will help to push the league’s rights fee well beyond the $77.5 million per year that Versus now pays. The fee also is expected to exceed – by far – the $120 million per year average that ESPN paid from 1999 to 2004, which is the NHL’s largest contract to date. The league’s current deal with NBC is a revenue-sharing deal that does not involve a rights fee.
It’s difficult to declare a front-runner, sources said. But NBC and Versus hold a significant advantage over the other bidders. Their current contracts give them the right to match other offers the NHL gets, from either ESPN or Turner.
NHL annual rights fee to top $200 million - SportsBusiness Daily | SportsBusiness Journal