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Golden Spur
Bayesian
Hipsters' PBR Obsession Driving Up Prices Of Cheap Beer: Study
Basically, as Chuck Ellis, the head of Restaurant Sciences, put it, PBR has become "quite fashionable." This has allowed bars and restaurants to get away with charging more for the beer's low-price peers.
"I believe the single biggest driver in sub-premium beer price increases is indeed specifically PBR," Ellis told the New York Daily News.
PBR did not respond to a phone call from The Huffington Post Friday afternoon.
So how much more are you really paying? The study found that the prices of popular "sub-premium" beers have increased up to 6.8 percent in the nation's eating and drinking establishments over the past seven months (see chart below).