- Thread starter
- #1
Tai Chi≈Surfing
Phenom~Vet~HOFer
- 111,584
- 24,350
- 1,033
- Joined
- Jul 2, 2013
- Hoopla Cash
- $ 147,763.28
Yahoo!
Following numerous stints in the car business, Richards moved to San Diego and launched Lucra Cars, promising to build a car that would marry American power with European precision handling. “I couldn't afford an automotive franchise at the time, so I created Lucra,” he said, noting that prior to starting the business, he had taken up residence on his small vintage boat docked in San Diego Harbor. "Besides, owning a dealership would not have done anything for my creative needs."